Category: Digital Marketing
What Is SEO and How Do Search Engines Work
What Is SEO? SEO (Search Engine Optimization) refers to the practice of optimizing websites and web pages to rank higher on search engine results pages (SERPs). It involves a combination of strategies and techniques aimed at improving the visibility of a website when users search for relevant keywords or topics. The ultimate goal is to…
8 Major Google Algorithm Updates, Explained
Here are the ten Google algorithm updates that have permanently altered SEO over the previous decade. Google promises to improve its search algorithm thousands of times per year. In the vast majority of cases, Google algorithm modifications are too minor to notice. However, every now and then, Google makes a major update that permanently alters…